The construction of the images creates the feeling of a level with Audacity being held in balance by the impact of the artists standing/rising up. This stage can also serve as a foundation upon which they can build their inspiration. The black bar also creates the impression of our young actors standing on their stage.

Audacity connects to the cosmopolitan energy of a city environment (even in a suburban setting). They are different shapes and sizes and they stand up they Rise up into their highest selves. Our young students stand up into themselves in our programs. The vertical letter also creates a representation of our young students standing up. With a nod to the punk aesthetic the vertical lettering takes on the image of city buildings rising up from the downtown area. Here we are also branding the name correctly the company is Audacity. The bold brash attitude to do what few others are working to accomplish.

V2.0 is made up of four major elements that tell the story of Audacity’s work.Įmphasis on Audacity. It is designed to reflect a minimalist approach to a monumental task as we seek to revolutionize an approach to arts education as something that is foundational to all learning. The Audacity brand has always been about tomorrow.Īt the outset, this new brand mark is designed to reflect the Audacity of 2025. The Audacity brand has never been about today. When considering a brand mark (like when considering a forward thinking strategy or a long term vision) needs to reflect, not where the company is today, but where it intends to be at some point in the future.

Audacity logo